Anbefalt litteratur:
Chapman, J. (2005). Emotionally durable design: objects, experiences and empathy. London, Earthscan.
Crouch, C. And Pearce, J. (2012) Doing research in design, London: Berg
Hestad, M (2013) Branding and product design: an integrated perspective, Gower
Karjalainen, T.-M. (2004). Semantic transformation in design: communicating strategic brand identiy through product design references. Helsinki: University of Art and Design.
Leadbeater, C. (2008). We-think. London: Profile Books Ltd.
Lindstrom, M. (2005). Brand sense: how to build powerful brands through touch, taste, smell, sight and sound. London: Kogan Page.
McDonough, W. and M. Braungart (2009). Cradle to cradle: remaking the way we make things. New York, North Point Press.
Samuelsen, B. M., Peretz, A., & Olsen, L. E. (2007). Merkevareledelse på norsk. Oslo: Cappelen akademisk.
Stickdorn, M. and Schneider, J. (2012) This is service design thinking
The Fundamentals of Interactive Design (2013), Michael Salmond and Gavin Ambrose, Bloomsbury Publishing
Wheeler, A. (2013). Designing brand identity: an essential guide for the whole branding team. Hoboken, N.J.: Wiley.
Øvrig relevant litteratur:
Hestad, M. (2008). Den kommersielle formen: merkevarekonteksten som utfordring for industridesignernes behandling av form. [Oslo], Arkitektur- og designhøgskolen i Oslo.
Holt, D. B. (2004). How brands become icons: the principles of cultural branding. Boston, Mass.: Harvard Business School Press.
Jensen, R., & Hebsgaard, M. (2003). The dream society: hvordan det kommende skift fra facts til følelser vil påvirke erhvervslivet og vor hverdag. Viby: JP Bøger.
Klein, N. (2000). No logo. London: Flamingo.
Bryan Lawson, 2006. How Designers Think: The Design Process Demystified Elsevier/Architectural.
Lupton, E. (2010). Thinking with type: a critical guide for designers, writers, editors, & students. New York: Princeton Architectural Press.
Maeda, J. (2006). The laws of simplicity. Cambridge, Mass.: MIT Press.
Mollerup, P. (1997). Marks of excellence: the function and variety of trademarks. London: Phaidon.
Mossberg, L., & Johansen, E. N. (2006). Storytelling: marknadsföring i upplevelseindustrin. [Lund]: Studentlitteratur.
Neumeier, M. (2006). The brand gap: how to bridge the distance between business strategy and design. Indianapolis, Ind.: New Riders.
Neumeier, M. (2006). Zag: the number-one strategy of high-performance brands. Berkeley, Calif.: New Riders.
Roberts, K. (2004). Lovemarks: the future beyond brands. New York: PowerHouse Books.ASpiekermann, E., & Ginger, E. M. (2003).
Smith, K. (2008) How to be an explorer of the world, New York: Perigree.
Stop stealing sheep: & find out how type works. Berkeley (1993), Calif.: Adobe Press.
Color works: An Essential Guide to Understanding and Applying Color Design Principles
Web pages:
http://www.logodesignlove.com
http://thinkingwithtype.com
http://www.lovemarks.com
http://www.core77.com
http://www.designcouncil.org.uk
http://www.framtiden.no
http://www.wired.com